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What Is Instagram? 
If you didn’t know what Instagram was before,you will increasingly learn more about it. That’s because
Facebook recently purchased it for $1 Billion in cash and stock, this is a sleeping giant!
The whole idea behind Instagram is very simple: Take a photo on your phone, add a quirky filter, and share it across Instagram‘s internal network or multiple other social media platforms
It is now one of the biggest social networks with more than 40 million sign up users, which can follow friends like images and comments on them. More than 1 billion images have been downloaded or about 6 million per day. The amount of daily user is very high, the images generate more than 600 likes per second and more than 85 comments per second.
Instagram Marketing
So what does this mean in regards to the potential for lead generation?
Well whenever you have a large community of people getting today, you are always going to have a massive opportunity to get your business infront of their eyes.
As with most social media platforms, you are always going to get your spammers that will jump on the band wagon, so you have to make sure you stand out. You do this as always by adding value.
The formula never changes, the more value you add, the more interesting you are, the more people are going to follow you and look at your information.
So here are a few tips for Instagram marketing
Six Lead Generation Tips for Instagram Marketing:
1. Share Eve
nt Photos – Sharing event photos and company promotions gives followers the inside scoop about your company, it also gives you a chance to start to position yourself as a leader in your company to build your brand.
2. Showcase You – Another way to promote your brand is to take pictures of you engaging in training on a local or a corporate level. Make sure you place in your profile a link to a training Blog post or video that would strengthen you as someone a person would want to work with. Also post personal non business related pictures so that people can get a background insight into you. This will help to position you as real appraochable person.
3. Showcase Your CSR Initiatives – Another way to humanize you and your company is to take pictures of your company engaging in Corporate Social Responsibility (CSR) initiatives. Showcase events where your company is engaging in the social good of the community. Does your company have a charitable arm, impacting communities and disadvantaged people. Post photos of the corporate staff of your company engaged in humaniterian activites. Let the world see the company’s humanity.
4. Show off Your Products – In addition to sharing photos of you training and the company’s humanity, you should definitely use Instagram as a platform for showing off your actual products. After all, the whole reason you’re using Instagram in the first place is to get potential customers to become paying customers and also potential business partners who see the value is distributing with you. So You’d be doing yourself a great disservice if you didn’t leverage Instagram as a platform for showcasing products to your followers.
5. Engage With Other Brands on Instagram – Social engagment is so important and Instagram is no different. You want to be commenting and Liking other people’s content. This goes a long way to demonstrate that you’re trying to invest in creating an Instagram community. It will casue others to invest in you and the knock on effect is you will gain some valuable leads in the process.
6. Personalize Your Hashtags – Finally, don’t underestimate the power of personalized Instagram hashtags. However, do not go crazy with it as some people do. If you do go down the hashtag road, it’s important to understand the nature of hashtags. They are there to make you and your profile more visible through search. Do not use any old word to hashtag just because they are humorous or entertaining. Unless they are built around searchable keywords, they will not help your lead generation strategy at all. So think about your hashtags, as they can seriously increase your exposure.
If you want more detailed indepth Instagram training, click the link below straight away and don’t forget to watch to the end, as it will explode your Instagram Marketing:
Mastering Instagram With Just 10 minutes per Day!
P.S If you like what you see, please feel free to share it others. It’s all about Paying It Forward!
About Jason admin
I have a passion to help people break out of the mind set that general society tries to impose on people, which is settling for a life that is just "Good".
I believe "Good" is the worst enemy of "Best" and if people would just grasp a hold of that, they would turn their lives around and really live life to the full.
If I can help enough people get what they want, I will not have to worry about what I want because the knock on effect of helping others is, your needs get met also.
I have a wife and 4 children and what I am building is to secure their futures, so as I help more people, I have the pleasure of seeing families built up and at the same time building up my own family.
A very famous book states: "A wise man leaves an inheritance to his children", so as I build for the future of my family, I guess I am gaining in wisdom.
I offer my time and my expertise to anyone who is sold out to their own success, however I waste very little time with people just give excuses, because if people are truly hungry, I should not have to convince them to eat!
The global law of Sowing and Reaping states, the more you give, is the more you will receive. So anyone wanting to build a strong business, but not willing to gave and serve others, will not be successful. This is why I love the home based home industry, because this philosophy is what propels it forward.
